martes, 15 de febrero de 2011

PSA

My understanding of a PSA is that it is an advertisement that is aired on television, the radio, or other sorts of media. The objective of this advertisement is not to sell, it more to raise an awareness or interest of a particular issue. The most common topic would be about health and safety. It is basically what health teachers or advisers do to school kids. The topics that are aired change over time and depending on the places. It is a like selling an idea and a way of life, not a product. But it might sell a non specific range of products, like condoms to advertise safe sex. It’s not a special kind of condom, but it is the object.

I would like to work with Adriana because we live close together and are good friends, which makes it easier to work with. Also, we have many props in hand. My second option would be to work with Debora because we have worked in other projects together and usually come up with good ideas. My final option would be Priscilla, because we too have worked in other projects together and live close by.

• Safe sex
• Not drinking while driving
• Animal abuse
• Taking drugs
• Entering gangs
• Car safety
• Dangers of the internet
• Nutritional problems
• Vandalism
• Theft
• Staying in school

The 3 I would most be interested would be: Nutritional problems, safe sex, and dangers of the internet. With nutritional problems, you can really make people and girls, open their eyes to see the real dangers there are while being anorexic or anemic. To reach out to parents who might have daughters going through this problem. Also maybe even the girl, who is only trying to stay skinny but really is not open to the other possibilities. These are strong problems that may end with a person’s life. The next idea would be safe sex, which is probably the most famous right now. All teens undergo the pressure of having sex. It is something that mostly all people will go through and must be completely prepared. This means as much as with the partner, and with their health. To advertise that people should always use a condom, and be sure that what they are doing and in the time that they are doing it is correct. Lastly, the dangers of internet. Some people are not aware of the creeps and psychos that there are available around your corner. It would advertise that children especially should be careful what information they post on Facebook, and who they are talking to. Never trust the sites that ask for way too much information, and even less the people that you have no idea who they are.

miércoles, 9 de febrero de 2011

Commercials

Definitely, my favorite Super Bowl commercials were the Doritos-2011-House Sitting, Volkswager-2011-Darth Vader, and Doritos-2011-Adam and Eve. These are my favorites because they are the most entertaining, yet they don’t go completely off track. It makes you have some fun, and memorize what the product they are trying to sell is. These are definitely commercials that are worth watching. The one of “House Sitting” is really fun, because it’s humorous. The “Darth Vader” one is cute and innocent, and the “Adam and Eve” one is also funny and typical. These are the commercials that make us pay attention.


http://www.youtube.com/watch?v=m9eb9S9_nOU&feature=player_embedded
http://www.youtube.com/watch?v=R55e-uHQna0&feature=player_embedded
http://www.youtube.com/watch?v=E4BaIDViPhM&feature=related



The Pepsi MAX-2011-First Date commercial was neither as entertaining nor appropriate. Its no secret that kids from ages of 10-13 are also open to watching the super bowl, and a commercial promoting the idea that men only think about sex may not be the best way to promote Pepsi. There could have been many other entertaining ways to make people want to buy a Pepsi, or even be craving for one. I just found it a bit general, that in a first date the man only thinks about sex. What I would have done differently was make it more about the taste of the new Pepsi or something like that. Not so much the craving for it.


http://www.youtube.com/watch?v=ztojQhQofwQ&NR=1


My favorite classmate commercial was definitely Jorge Vitals’. I found it as the best one because it goes right to the point; it’s entertaining, and its original. The filming is very well done, and the music fits in perfectly. His last catch phrase was awesome, and really makes you want to go buy a coke and start running. He remains serious throughout the video, and promotes what he needed to promote in 30 seconds. Which is not easy at all, and even less so when its as entertaining as his was. People could watch that video many times and still not get bored.

Monster vs. RedBull Commercial